‘Text Haiti to 90999’ campaign a success
Technology and the Haiti earthquake
The “text Haiti to 90999” campaign has raised a lot of money, despite the fact that modern technology has allowed more than one Haiti earthquake hoax to spread. Twitter bred a couple of hoaxes, including UPS to Haiti free shipping and airlines flying doctors to Haiti for free. However, the positive things that technology has done to help victims of the Haiti earthquake of 2010 outweigh the negative side effects.
While some shady people harness the ease with which modern technology allows people to conduct business, others are harnessing it for good. The text-to-donate campaigns, such as Haiti to 90999, that have been set up to help Haiti have been very successful, and it’s easy to see why.
Simple and sensible
Of course, people who are living paycheck-to-paycheck and regularly getting payday cash advances might not be able to afford to donate $10 to help people in Haiti. However, the majority of Americans won’t even notice a $10 difference in their budgets. Text-to-donate campaigns are genius because it makes it so incredibly easy to give. Plus, automatically setting it at a $10 donation, which is very affordable for most people, means that it’s so easy and inexpensive that people practically have to feel guilty if they don’t do it. And they should.
A lot of people might be wary of this method of donating because they fear it’s a hoax. However, the message to text Haiti to 90999 has been spread by trusted news organizations. It’s also all over social networking sites, so I have seen the message posted by several friends who I trust and who I know are well-informed. It’s smart to be wary of messages asking for money, but thanks to trusted sources spreading the word about Haiti to 90999, that campaign has raised $4 million. Other text-to-donate campaigns have raised money as well. To donate to Wyclef Jean’s foundation, text Haiti to 501501, and to donate to the Clinton Foundation for Haiti earthquake relief, text Haiti to 20222.