Free Car Media Says You Could Get Paid to Drive

Everyone’s gone Free Car Media crazy

car advertising wrapWant to get paid to drive your car? Get in line. Free Car Media is the latest craze for people seeking extra cash — and that’s 98 percent of the population.

It’s a fabulous idea. Free Car Media says people can get paid to drive cars that have large advertisements emblazoned on them. It makes total sense; advertisers are willing to pay a lot of money to get their names and images out there. But the secret is out. A lot of people are applying to get paid to drive through Free Car Media. So many that the site is crashing.

Why so much hype about getting paid to drive?

Free Car Media says on its home page that drivers could get paid up to $900 per month to have an advertisement affixed to their car. That’s a pretty hefty chunk of change and would probably prevent a lot of people from needing cash advances.

Also, I read a story at Matzav.com that says some advertisers actually give the driver the car, custom paint job or full-body advertising decal in place. MyFreeCar.com won’t necessarily hook you up with this type of deal, though. So why is it called MyFreeCar? Drew Livingston, president of Free Car Media, says:

“They don’t actually get a free car,” Livingston says. “But the monthly payment is generally enough to cover their auto expenses like car payment, gas, etc., for the month, so that’s where the name comes from.”

Beware of copycats

It doesn’t cost drivers to sign up for Free Car Media, and just as I suspected there are sites out there that advertise the same service for a fee. Livingston says:

“There are a lot of unscrupulous companies that want to charge you $20, $30 or more when you can get this information yourself for free. I get calls on a weekly basis from people who are upset because they were scammed,” he says. Livingston says that anyone who is directed to his site after paying a fee to another service should demand a refund.

The advertisers with Free Car Media at myfreecar.com generally pay $700 to $900 per month, which would, indeed, cover driving expenses and then some for most drivers.

Free Car Media marketing strategy

If the idea of getting paid to drive your car sounds like a hoax or a too-good-to-be-true kind of arrangement, it makes sense if you look at it from a marketing standpoint. From Matzav:

What does the company get out of this type of ad strategy? Lots of exposure. The auto wraps tend to be colorful and eye-catching and attract lots of attention. Plus, it’s a form of advertising with a captive audience, meaning people who are stuck in traffic and can’t avoid seeing the wrapped car alongside them.

So why isn’t everyone doing this? Well, they are trying. But Free Car Media can only help a certain number of people get paid to drive. Advertisers have the luxury of being picky, too. Matsav says:

The companies usually select drivers who live in desirable locations such as high-traffic, urban areas. A company’s ideal driver can vary depending upon the target demographic they want to reach.

If you fit these specifications and don’t mind driving a car that has a billboard for a paint job, go ahead and sign up to get paid to drive at Free Car Media or myfreecar.

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