Cyber Monday, the New Black Friday
Online retailers offer holiday deals
Retail stores have long awaited, prepared for and depended on Black Friday, the day after Thanksgiving, as a huge day for sales — a day that can single-handedly put them in the black. Of course, the Internet is changing the way people do everything nowadays, including shop.
Cyber Monday marks the latest shift in shopping trends. Online retailers already are preparing for Cyber Monday, the Monday after Thanksgiving, and the day when online shoppers kick it into high gear and start their online holiday shopping. Retailers hoping to cash in on this trend will be offering special deals on Cyber Monday.
Black Friday still black
Though Cyber Monday is becoming an increasingly popular day for online retailers to pull in fast cash, Black Friday is a big day for online sales as well. Retailers who want to make the most out of holiday shopping season would be wise to run promotions on both Black Friday and Cyber Monday.
I think it is strange that online shopping gets clustered together, and I wonder why Cyber Monday is the day people pick to do their online shopping. Online retailers operate 24/7, so why wouldn’t people get their shopping done Saturday or Sunday?
Holidays keep businesses alive
Black Friday has long been the make-it-or-break-it day for many retailers. It’s called Black Friday because it’s the day that many retailers end up “in the black” for the year.
That is, retailers begin to make a profit on Black Friday after operating at a loss for most of the year. Basically, end-of-the-year holidays are the sole reason many stores stay business.
Find Cyber Monday deals
Besides being a big moneymaker for online retailers, Cyber Monday is also a web site. You can check out all kinds of deals offered on Cyber Monday and find a plethora of online retailers at CyberMonday.com.