Profit From Your Podcast or Short Term Loans Part 1

Yes! You Can Make Cash from Your Podcast

I’ve seen plenty of websites offering short term loans. I realized that affiliating with cash advance websites such as Personal Money Store could generate nice cash. I’ve also noticed that over the past few years, podcasts have turned into businesses, turning mere socializing outlet websites into media generating listeners, and then leads, and possibly future consumers.

How much is Content Worth?

For those individuals who are interested in growing your small podcast or podcasting business into a profit generating success, there are a few tips, insights, and flecks of wisdom I’ll extend to you. I’ll try to cover one simple tip in particular, but these are a few ways to build revenue streams:

Receiving micro payments, offering valuable services or products and creating a conduit between those and your podcast are some of the most efficient ways to craft your brand, create a following of listeners, and produce great content to attract advertisers to spend their bucks from your audience attendance.

As any marketing guru would state, (not that I am implying) “The key to online success is content!” First, before producing content for your podcast you have to ask yourself a few questions:

• Is your podcast going to be offered for free downloads?
• Are your podcasts going to be aired live on certain days of the week or month?
• Are you charging customers for a service you provide within your podcast?
• Is your podcast unique within the web and filled with knowledgeable content?

But, Thierry, you ask, how do I land advertisers? Hold your horses; I’ll cover micro payments first:

Micro payments

This system seems to be the most popular among podcasting businesses and even nonprofit establishments. If your product or especially your service is valued highly, you could offer customers a download of your podcast on a pay-per-listen fashion. Podcasts that offer educational or insider tips from professionals in a unique display on the web seem to gather nice podcast hits. Companies such as Paypal.com and Amazon.com (Amazon’s Honor System) assist in helping you accept micro payment through your podcast’s website.

Niche Market Advertising

Here is a story…

I worked for a local newspaper a while back and their motto was: everyday people are this paper’s stars. Does that statement sound good or bad to you? Fortunately for the publishers of that weekly newspaper, the residents loved the idea! The paper has been in existence since the early 1970s, and people were even applying for short term loans then.

The Point of My Tale:

Find listeners and advertisers who will love being a part of your podcast.

Seems too simple doesn’t it? Well, it’s the truth. Mega companies such as Google Inc, Fubu, Sean John, Myspace, and Google! have all utilized this very “simple” technique. The owners of Google! Went so far with their “making everyone love being a part of..” motto that they ordered employees to spend a specific amount of time focusing solely on their own projects. Sites such as Myspace say that revenue increases tremendously when everyone involved feels as though they’re a part of a team.

When employees, advertisers, marketers, business owners, podcasters, and customers love to participate in your podcast marketing projects you’re set for success.

With every podcast that you create, try to infuse gargantuan amounts of knowledge for your advertisers and your listeners. This keeps the flow right between each participating party, and ensues smooth listening and cashing in, maybe even without the use of short term loans.